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Bill-head for J Alefounder, Chemist & Druggist, Faversham, England, 1800-1890

J Alefounder was a chemist and druggist based in Faversham, Kent. Chemists and druggists filled prescriptions written by doctors and sold brand name medicines, in this case for animals as well as people. Alefounder also sold spices. Trade cards like this one were used to advertise businesses and may have been given out with purchases. The illustration shows a chemist drawing liquid from a still in order to prepare medicines. “J Alefounder” could either refer to John Senior, who ran the business from the 1820s until his death in 1867, or his son John, who ran the business from 1867 until 1890.

Object number:

1951-685/2

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Glossary:

Glossary: trade card

Printed sheets, and later cards, bearing tradesmen's advertisements, often including an engraved illustration; produced from the 17th through the 19th century. Cards made later often included the name and address of a business concern and the name of its representative, and intended more for information than for advertising, use "business cards." For cards made later and distributed for advertisement, use "advertising cards," and for those made later and issued primarily to be collected, with or without advertisements on them, use "collecting cards."

Glossary: trade

Refers to the willing exchange of goods. Also defined as the activity of buying, selling, or bartering commodities.

Glossary: bill-head

A form of receipt that was common in business transactions from the late 1860s through to the early 1940s. Many bill-head receipts were decoratively illustrated. Most contained the company name and address, a unique invoice number, payment terms, products or services, the total and handwritten notes.