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Open seven days a week, 10.00 - 18.00. Entry is free*.

Take part in our Cravings experiment

Answer a few simple questions about what you see or hear, plus a bit about yourself such as your age, gender and nationality.

There are no right or wrong answers, so please respond however feels right to you.

Did you know that music can make a dish taste better? Or that a colour can make a flavour seem stronger? We eat with all of our senses - not just taste.

Take part in this experiment and help Chef Heston Blumenthal and food scientist Charles Spence from Oxford University find out more about how our senses can affect how we enjoy our food.